Why Most Photographers Lose Clients Between the Shoot and the Gallery (And How to Fix It)

Why Most Photographers Lose Clients Between the Shoot and the Gallery (And How to Fix It)

The Gap Between Shooting and Delivering Is Where Reputations Die Last spring I watched a photographer friend lose a $4,200 corporate headshot client over something completely preventable. He shot the job on a Tuesday. The client followed up on Thursday asking for an ETA on proofs. He hadn’t responded by Friday. By Monday, the client’s office manager had sent a terse email, and by the following week, they’d hired someone else for their annual team portraits.